The Wet Tropics Management Authority promotes the existence, values, culture and nature of the Wet Tropics World Heritage Area in a number of ways locally and around the globe. By sharing information about the Wet Tropics World Heritage Area, we aim to showcase the relevance and importance of the World Heritage Area to humanity and help visitors understand the value of this landscape.
The tourism industry is an important partner in helping to promote the Area. The Authority collaborates with Tourism Australia and Parks Australia to showcase the Wet Tropics landscape as a ‘must see’ destination around the world.
We also work with the tourism industry to ensure that tour operators in the region and around Australia have access to the most current and interesting facts about the Wet Tropics World Heritage Area and can deliver this information to a high standard. The Wet Tropics Tour Guide Training Program is available for tour operators wishing to update their knowledge.
The Authority aims to support sustainable tourism and economic development in the region. We are conducting a feasibility study to establish an Australian World Heritage Gateway Centre to showcase regional World Heritage Areas. Promoting the Area as a major attraction and as the backdrop for many other experiences will allow communities across the globe to visit the region and also understand and experience its many qualities from a distance.
The Authority provides information to Visitor information Centres around the region. We also offer support through capacity development, training and the provision and development of information and communication products about the Area.
The cassowary is central to the Wet Tropics Management Authority’s logo as a reminder about our responsibility in ensuring the iconic species of the Wet Tropics region are valued and protected.
The Wet Tropics Management Authority's Cassowary Awards held each year recognise and acknowledge individuals who contribute to the well-being of the World Heritage Area. The awards emphasise how the cassowary embodies the values of the Wet Tropics World Heritage Area.